Do you want to know, “How do bloggers usually make money?”
Are you looking for some working ideas on how to make money from blogging?
Look no further, you have come to a right place.
If you unknowingly practice a wrong monetization method, you will leave your blogging income on the table.
To help you choose a right money making way, today I will walk you through best monetization methods real bloggers use to make money from their blogs.
At the end of this comprehensive guide, you will be able to decide which method is right for your blogging business and how to get started on each method.
Let’s dive right in…..
Powerful ways to monetize your blog:
Well, you have built a blog, added some content and got some readers. Now, the interesting part of blogging is monetizing your traffic.
How would you actually fill your pocket from your blog’s traffic?
Fortunately, there are enough legitimate ways to help you make money from your blog.
Here are the real working ways to monetize from your blog:
#1. Sell Affiliate Products :
Have you purchased a hosting service to start your blog?
Do you trust and love your hosting company?
If yes, recommend your hosting provider to your visitors through an affiliate link (provided by hosting company after you join its affiliate program).
If they purchase the hosting from your affiliate link, you will get a commission from the hosting company per each sale.The affiliate company will handle the sales, delivery, service, customer support, returns etc. All that you have to do is, send your visitors to affiliate company’s website.
Important: Your visitors will not be charged anything extra if they use your affiliate link. Instead, they will receive some discount if you happen to offer one. The commission amount you receive is completely borne by the affiliate company without burdening the customer with any extra cost.
It’s not just hosting service, you can promote any product you love or the product your visitors desperately need.
Bloggers call this process as “affiliate marketing”. Affiliate marketing is the most popular monetization strategy among bloggers to make money from their blogs.
The affiliate commissions for digital products are very impressive. These commissions start from 30% of product cost and can be as high as 90% with some products.
Why should you choose affiliate marketing?
- All that you do is to send your visitors to the seller’s website. As simple as that. No other headaches.
- It is seller’s responsibility to sell, deliver, and service the customer. You are no way responsible.
- It’s a win-win-win process.You profit by getting a commission amount, your customer profits by purchasing a product he needs and your affiliate company profits by making a product sale.
- No bothersome advertisement banners on your website. You will embed your affiliate links in your content that will improve user experience, look, and speed of your website.
- Joining an affiliate program is as easy as creating an email account
How can you sell affiliate products:
There are two ways to promote affiliate products.
- Join Vendor’s affiliate program:
Make a quick Google search “product company + affiliate program”.
If you find an active affiliate program of the product vendor, just sign up for that affiliate program.Then, you will get access to promotional materials like affiliate links or banners or widgets, etc.
Promote it on your website.Get paid directly from the vendor after you make sales.
As simple as that (no mediators)
- Join Affiliate marketing networks:
If you don’t find vendor’s affiliate marketing program, you probably will find it through affiliate marketing networks.
You can also sell affiliate products through affiliate marketing networks. These networks contain pay per conversion model products. That means you will receive a commission amount if you help make a sale of any product on the list.
You will just sign up on the network, choose a product you want to promote and get an affiliate link. You will receive payment from these networks after you make enough sales to reach the minimum payout threshold.
These networks deduct a small percentage of your commission as mediator fee.
Here are some affiliate marketing networks you can try:
- Commission Junction(cj.com)
#2. Sell your own products:
You will create your own products like online courses, ebooks, plugins, any other digital tools or services etc . Then, you will sell them to your blog visitors and email subscribers.Popular blogs like Backlinko, Smart Blogger, SmartPassiveIncome etc sell their own courses.
You will decide the cost of your products and you alone will enjoy the 100% profit. Apparently, you must handle the sales, product delivery, returns if any, customer support etc.
You need enough expertise in your topic to create your own products.You must grow trustworthy enough to make your subscribers pull out their wallets to pay for your own products.
How to sell your own products:
The best way to sell your own products is to sell them to your own email subscribers.That’s why the popular adage speaks ”The money is in the list”.
There are high chances of sales because your subscribers are interested in your content and trusted you enough to drop their email addresses with you.
You can also submit your created products to affiliate marketing places like Clickbank, Shareasale, Commission Junction, Jvzoo etc where affiliate marketers will help you sell your products.You will share some revenue with them for each sale as affiliate commission.
Alternately, you can approach other bloggers in your niche to promote your products for an Affiliate Commission.
Just like affiliate marketing, selling your own products is pretty profitable for bloggers.
#3. Sell direct advertising
After gaining enough traffic, you will create some add spaces on your blog.
Popular product brands in your niche will get ready to directly purchase the ad spaces at an agreed rate between you both.
You will decide the cost of your ad spaces in any one of the following model:
- Monthly rental:
You will sell your ad spaces like 728X90px, 600X300px etc to brands at rates like 100$/month or 500$/month or 1000$/month etc based on your websites traffic and its quality.
You will receive monthly rental just for placing their banners on your blog.
Any ad clicks or sales from them are none of your business.
- CPC Model:
CPC stands for Cost Per Click.You will get paid only if your visitors click on the ads. You will receive a fixed cost per each ad click.Sales from ad clicks do not earn you any commission.The CPC rates depend on your blog’s niche and country of residence of your visitors. CPC rates for top countries like USA, UK, Canada, and Australia are pretty high.To give you a rough idea, CPC rates start from 0.1$/click to as high as 15$/click or even more depending on advertiser competition in your niche.
- CPM Model:
CPM stands for Cost Per 1000 ad impressions.That means you will get paid a fixed cost per each 1000 ad impressions.You have nothing to do with ad clicks and sales from ad clicks.It’s the business of advertisers.
For a rough idea, CPM rates start from 0.5$ CPM as high as 20 $ CPM or even more depending on the advertiser competition in your niche.
How do you sell direct advertising:
You can create an “advertise with us” page on your blog citing the details of traffic, available ad banners and ad costs with your contact information so that brands can contact you directly.
Pitch an email to some of the interested brands in your niche with relevant details. If you get an offer, steal the deal.
#4. Sell ads through Ad Networks
Ad Networks are mediating companies that collect advertising dollars from thousands of advertisers and will pay that money to publishers (bloggers) for displaying ads on their blogs after deducting some small percentage as commission.
Google Adsense, media.net, Buysellads etc are some examples of such ad networks. You will sign up for any of these ad networks and will simply paste their ad HTML code on your blog.
These networks will pay you as per CPC or CPM model.
Ad network ads are easy to get started as you need not communicate with any of the advertisers.
Unlike with direct advertising, you will lose some small percentage of commission to these ad networks (this does not matter much to many bloggers).
The most popular ad network among bloggers is Google AdSense.
In fact, the most popular website wikihow.com uses AdSense ads to make money.
Here are some popular ad networks for bloggers:
- Google Adsense (CPC)
- Media.net (contextual ads)
- BuySellAds (CPM or Direct ads selling)
- PropellerAds (CPM)
- Infolinks (CPM)
- RevenueHits (CPC or CPM)
#5. Sell Amazon Products :
Amazon is the biggest E-commerce shopping site that people all over the globe trust and shop on. Amazon sells both physical and digital products that fall under almost any blog niche.
What if you can send your traffic to Amazon and collect some commission after a product sale?
Sounds awesome, right?
Fortunately, Amazon runs an affiliate program known as Amazon associate program for that.
Amazon associate program is the most popular earning platform for many bloggers.
Important note: Amazon affiliate commissions are usually not more than 10% of the product for any product.
Here is a screenshot for amazon affiliate product commissions as on February 2018:
How to start selling Amazon products on your blog:
First head over to amazon.com and check if there are any trustworthy products that fall under your blog’s niche. If you find some, make up your mind about what products you wish to promote to your visitors (relevant products have high conversion rates, of course)
Here are the steps to get started:
- Head over to Amazon associate program and complete the signup process.(Anyone with a running blog can sign up for free)
- After SignUp, you will get access to promotional tools like product affiliate links, banners, native ad code, Amazon product search box, API tools etc
- Select the products you want to promote and get their affiliate links(you can also get shortened URL links)
- Add those links or banners on your blog wisely to get maximum sales without irritating your visitors
- At the end of the month, check your earning in the amazon associate program earning report and get paid by Amazon.
Amazon usually pays by check. Direct account transfer is available only for US publishers.
#6. Sell Sponsored Posts:
Sponsored posts are the blog posts you will publish on your blog about the products of some brands.They will pay you to write about their products, brand quality, recent product news etc.
The cost of each sponsored post is set by you. If the brands think you are the best fit for them, they will order a sponsored post.
How to sell sponsored posts:
Create and display a media kit page on your website. Provide every possible detail like your traffic information (traffic geo, no of pageviews, bounce rate etc), how much will you charge for a sponsored post, mode of payment you accept etc in your media kit page.
You had better contact some relevant brands if they are interested to order sponsored posts on your website.Otherwise, you can wait for the brands approach you when they need.
The brands will directly pay you the sponsored post cost. Make sure to check if there are any statutory sponsored post restrictions in your country before you get started.
Here are some places to sell your sponsored posts:
#7. Sell membership subscriptions:
The idea is you will create some premium content on your blog and will protect it with a login password. You will allow access to this content to only those members who are ready to pay you a membership fee.
You will only set the membership subscription fee and you will only enjoy the 100% profit from it.
No need to mention, your premium content must deliver enough value to your paid members.
Apparently, your blog visitors should desperately need this content to bring out their wallets to pay you.
How to implement membership selling:
If you are on WordPress, you can easily implement membership selling just by installing a WordPress plugin.
These plugins enable your website a membership capable one You can set premium content reserved for paying members. You can accept payments via Paypal, Stripe Payment gateway etc through these plugins.
Here are some of the recommended WordPress membership plugins:
- Paid MemberShip Pro
- Restrict Content Pro
- Here is the link to all available membership WordPress plugins
#8.Write Paid Product Reviews:
Once your blog becomes popular, brands will come forward to send you free product samples to review on your website.They will compensate you for each product review post.
For example, say that you are running a mobile tech website, a brand like Samsung can send you it’s latest launched mobile handset for a review post.You will get paid based on a pre-agreed rate between you and the brand.
How to sell product review posts:
Like with sponsored posts, create an appealing media kit giving all the relevant details.
Approach relevant brands in your niche who may be interested to order paid product review posts. Discuss the rate and steal the deal.
Alternately, you can also sell your product reviews in the following marketplaces.
#9. Sell freelancing services on your blog:
Once you create a blog and gain enough rankings and traffic, you are way ahead of others.
By that time, you may become a better writer, an expert in your niche, technically sound and expert at any other skills you learned in the journey of blogging.The idea is to sell those skills as services to your visitors and make them your clients.
Here is how it works:
Create a HIRE ME page on your blog. List all the freelancing services (you wish to sell) with your hourly rates on this page. Let them hire you for the service.
You can directly incorporate a payment gateway on your blog if you are on WordPress.
Alternately, you can take them to your profile on freelancing marketplaces like Upwork.Elance, Fiverr etc and get paid from these marketplaces.
Here are some of the freelancing services you can offer on your blog:
Graphic designing services:
- Creating or editing images
- Make website logos,
- Make Blog Infographics
- Create advertising banners
Content writing services:
- Paid blog posts in your niche
- Copyright for businesses
- Onpage SEO services
#10. Sell your consulting services on your blog:
You need to become expert in any business related field to offer Consulting Services.
Suppose that you have learned Search Engine Optimisation enough that you can help businesses in your industry improve their rankings, you can offer SEO as paid consulting service on your blog.
The pay for SEO like Consulting Services is pretty impressive. To you give you an idea, it can start from $2,000 a month per each client.
Neil Patel is a great example of a blogger who offers Consulting Services like SEO, Marketing Services etc
Forbes called him top 10 marketers on the internet who helped big businesses like Amazon,Yahoo, Microsoft etc
So, master an important skill and offer it as consulting service on your blog.
#11. Sell Sponsored emails to your Subscribers:
No pro blogger forgets to build an email list because it becomes gold mine as it grows big.
If you no longer have any affiliate products or your own products to sell to your subscribers, there are brands who are ready to pay you for a newsletter email to your subscriber.
In fact, you can create ad banners in your newsletter emails and sell them too.
The more the subscribers on your list, the better you get paid. If you want to sell repeated sponsored emails to the same business, your list conversion rates should be high enough (say 7-10%).
Your sponsored email content should match the interest of your subscribers. Otherwise, you will end up losing your subscribers gradually.
Where can you sell sponsored emails or Ad banners?
Try any of these marketplaces:
- Solo Ads
#12. Accept Donations On Your Blog:
Your visitors may be grateful to you as you have been providing them such an awesome content all for free. They may be ready to pay you if you offer some way to do so for them.
If you don’t want any kind of business involvement on your blog, you can simply accept donations on your blog.You can easily do so by adding a simple Paypal donation button.
You need not feel shame to accept donations because you are not compelling anyone to donate to you. If you feel offended to add a simple donation button, have a look at the following innovative way of accepting donations.
Here you make the donations a fun and satisfying feel to your visitors.
You can add “buy me a cup of coffee” button on your blog from here
#13. Create niche blogs and sell them on Flippa:
Quickly created a niche blog and attracted some traffic?
If yes, you are champion of creating blogs from scratch.
Here is an earning opportunity for you:
Create 5 or more niche blogs from scratch. Add some useful content. Do some SEO and build initial rankings and traffic.Grow your blogs to at least 50 $/month income machine.
There you go, you are set……
Sell these blogs on Flippa.com for more than 1000 $/ each blog. You can also sell starter websites with zero traffic on Flippa for a small profit.
Flippa is the best marketplace to buy and sell online businesses.There are enough buyers to buy your website through auction or classified listing.
Put your blogs on auction.The purchase amount can reach any value based on the competition among buyers.
Now it’s your turn, Choose one method for you:
Today, you have learned some awesome ways to make money from blogging.These are the legitimate methods you can proudly use to monetize your blog.
Now, it’s your turn to decide which one is best for your blog.
I will keep updating this list as and when I find a new way to make money from blogging.
If you are using any other monetization way not listed here, you can share it with our readers in the comment section below.
How are you earning money from your blog? And is it profitable enough?